Recent rumors about the iPhone Ultra have stirred excitement and disbelief among tech enthusiasts. Although Apple has yet to officially unveil this device, leaked pricing information has emerged, indicating a potential cost that could reach an astonishing Rp59 million.
Details from Vodafone Australia
The shocking price leak was initially spotted on the Vodafone Australia website, where listings for the iPhone Ultra appeared before being swiftly removed. The prices hinted at three storage options, ranging from 256GB to 1TB, which would appeal to various consumer needs.
Understanding the Price Conversion
The reported prices were converted using an exchange rate of AUD1 to approximately Rp12,600. It is important to note that these figures represent the Australian market, and the actual pricing in Indonesia may vary due to taxes and Apple's pricing strategies in different regions.
Comparative Pricing with Other Models
If the leaked prices hold true, the iPhone Ultra would be positioned significantly higher than the current iPhone Pro Max. This is not entirely surprising, considering that the iPhone Ultra is expected to be Apple's first foldable device. Previous reports from AppleInsider suggest that the largest storage variant of the iPhone Ultra could potentially approach USD3,000.
Market Trends and Component Costs
Market analysis from TrendForce estimates that the foldable iPhone models will likely be priced between USD2,099 and USD2,299. A key factor contributing to the anticipated price increase is the rising costs of components, particularly memory. Reports indicate that Apple is facing a nearly 400% increase in memory costs for the iPhone 18 Pro compared to its predecessors. This situation coincides with the integration of expensive components in the iPhone Ultra, such as foldable displays and more intricate hinge mechanisms.
Consumers will have to wait until Apple's scheduled event on September 9 for official pricing details. The event, intriguingly titled "Surprise and Shine," is expected to showcase the iPhone Ultra alongside the iPhone 18 Pro and iPhone 18 Pro Max.
As the first foldable phone from Apple, the iPhone Ultra is set to make a significant impact in the market, directly competing with established brands like Samsung and other Android manufacturers. The anticipated design is expected to resemble a book, which could redefine user experiences.
Source: https://inet.detik.com/consumer/d-8647693/harga-iphone-ultra-bocor-bikin-shock-tembus-rp59-juta
